Advanced Driver Assistance Systems in Automotive Vehicles Fuelling the Navigation Systems Market

Navigation Systems are basically employed for the applications of tracking position, orientations, route guidance and various others. With the increasing self- awareness regarding the road safety, along with the increasing investments has been promoting the need for the driver assistance in the automotive vehicles. These systems are basically used as a virtual assistant for the drivers; it has subsequently enhanced the driver safety, comfort and traffic efficiency. Advanced Driver Assistance Systems are also termed as, systems that is developed for the purpose of automating, adapting, enhancing the vehicle systems for safety along with the better driving experience.

As per the European Commission in the 2016, with respect to road safety; around 92% of the road fatalities have reduced by the implementation of ADAS systems and various other systems in the automotives of the European countries. Hence the increasing awareness of road safety globally has given a push to the ADAS systems and thereby, the navigation market has seen an accelerated growth during the forecast period of 2017-2023 in the report.

Globally there were around 94,976,569 vehicles in 2015, which have been manufactured as per the data provided OICA, the trend of number of cars that are manufactured has been increasing yearly along with the global status report on road safety 2015, reflecting information from 180 countries, indicated that worldwide the total number of road traffic deaths has plateaued at 1.25 million per year, according to the data provided by WHO; shows that with the increasing number of production of the cars and the increasing road accidents has raised to a strong demand for the application of the ADAS overall in the market.

With the increasing government regulations in various countries along with the increasing investments that are made in the research and developments of these technologies are likely fuel demand for the navigation systems market globally. Aforementioned are some of the major drivers that are estimated to be the key reason that will drive the usage of the ADAS systems in the navigation systems market in the considered timeline.

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